Dubai First SEO

Dubai First SEO is becoming Mapto Media

With more and more international SEO clients it is natural to keep Dubai First SEO as a local brand, while the new brand Mapto Media is created as the mother- and international brand.

www.dubaifirstseo.com will remain as an active website, which can be used more freely as a blog, while www.maptomedia.com will be the official website.

The new name also better embraces other important areas like SEM (Search Engine Marketing). As well as another important area we have launched a service within, which is website optimization in terms of conversion rate. Conversion rate is the amount of visitors that actually converts into the action you have as target on your website. If you don’t have a target action for your website you really need to get one. If you don’t know what the action oriented purpose of your website is – then how can you improve it?

There is no excuse for not having a conversion target for your website. As a minimum it should be visits to your “contact” page or people filling out the contact formular. All your online activity should focus on improving this. If you have this in mind you will experience miracles and your return on investment will increase dramatically.

Been busy with SEO and SEM/Adwords and we are not complaining!

We have not written on the blog for almost two months. Reason is we have been real busy doing our work with SEO and SEM and Adwords - but we are not complaining – instead we are thankfull and would like to thank all our old as well as our new customers for our great working relationships!

Keept it coming we are happy to serve you with great prices and great results both in Dubai, Abu Dhabi, UAE, Middle East, Denmark, Iran and around the world.

Google Adwords has a great function for the use of CAPITOL letters in ad texts - when you use dynamic keyword insertion

Ad texts with each word starting with a capitol letter gets slightly higher clickrates: Like This For Instance. Now when you use dynamic keyword insertion that can be a bit tricky, because people generally search with small letters (dynamic keyword insertion is when the keyword is put directly into your ad to make it more relevant to the user, as your ad contains exactly what they have searched for, and it also appears in bold, so in general dynamic keyword insertion has quite a positive effect on your clickrates). So how do you get those ads to look great even though people search in small letters?

It all comes down to how you “code” the dynamic keyword insertion in your ad text in Google Adwords. Have a look at this:

{Keyword:Google AdWords} Google ads

{KeyWord:Google AdWords} Google Ads

{KEYWord:Google AdWords} GOOGLE Ads

{KeyWORD:Google AdWords} Google ADS

{keyword:Google AdWords} google ads

Now that is a tip that will help your SEM campaign! A big thank you to my good friend and fellow Adwords freak Kasper for his insights!

We can setup and run your campaign 100% on a pay per click model. This includes our fee and the advertising cost to Google Adwords. The cost can never surprise you, as you prepay a certain amount of clicks which you start receiving within a few days. Your costs can not exceed this, before you choose to extend your SEM campaign. Before your campaign runs out we will contact you about extending it. Your SEM campaign can not be more simple.

We do everything related to the SEM campaign for you. We do the text writing of the ads and everything else related to setting up the campaign for you. All you have to do is to supply the keywords on which you want your ads listed on and we take care of the rest.

Our target is to help you achieve your goals with your SEM campaign, so that we can have an ongoing campaign that delivers towards your SEM targets.

Pay as you go SEM campaigns:

• 2.000 clicks for 3.000,- Dirhams
• 5.000 clicks for 6.000,- Dirhams
• 10.000 clicks for 10.000,- Dirhams

Each click is a person visiting your site interested in you products and services.

This SEM offering is available for Dubai, Abu Dhabi and the rest of UAE. Also in covers both English and Arabic SEM. Contact us now to get started.

That’s right – it’s SEM time and we have updated our offering in this area – click here: SEM