Internet usage has seasons
Like all media Internet has seasonality. This means that search engines and SEM and SEO campaigns experience seasonality.
In Europe Internet has far higher usage in January-February and again in September-November. Holiday season with Christmas in December and Summer with nice weather and holidays, gives less media consumption and Internet usage the rest of the year.
Therefore don’t expect your SEO and SEM/Adwords campaigns to deliver massively when people are busy with holidays like Christmas, Easter, Eid or Ramadan. Or if the weather is straight out great making people want to spend more of their time outside.
Seasonality of course has different patterns in Dubai, Abu Dhabi and UAE than in Europe or USA.
In the period 1st – 17th of May please call 0098 937 812 7290 or use the e-mail on our contact page.
Related posts:
